Consuming vs. Building

Here’s some excellent food for thought by @rands on this first weekend of the new year:

You’re… swimming in everyone else’s moments, likes, and tweets and during these moments of consumption you are coming to believe that their brief interestingness to others makes it somehow relevant to you and worth your time.

The fact that the frequency of these interesting moments appears to be ever-growing and increasingly easy to find does not change the fact that your attention is finite. Each one you experience, each one you consume, is a moment of your life that you’ve spent forever.

I highly recommend reading the entire post (which is just a few hundred words) about the importance of building things as opposed to just consuming the tiny moments that others share online. I can certainly relate to the “builder’s high” that the author discusses as I was lucky enough to have a few of those moments (like when I published my book) last year.

Here’s to all of us building more in 2014.

Mike Rogers